On November
1, 2009, big changes
took place at most SuperClubs
all-inclusive resorts…not in the resorts themselves, but in their
names. Here’s
a score card to keep you current:
Grand Lido Negril is now Breezes Grand Resort
& Spa Negril; Grand Lido Braco is now Breezes Rio Bueno; and Starfish
Trelawny becomes Breezes Trelawny.
Breezes Montego Bay is no longer listed under that name since it ceased
to be a SuperClubs property last September. All other Breezes, Hedonism
and Rooms
properties retain their names. According to Chairman John Issa, this is
the
first step to brand consistency, adopting the name of the company’s
most
popular brand across a broader spectrum.
SPECIAL
PACKAGE -- To celebrate, Breezes Grand
Resort & Spa Negril is holding Repeaters
Week December 1-7, ’09 to thank its loyal repeat guests. Rooms
start at $249
p/person p/night, with a fourth or sixth night free. The resort will
roll out a
Home Sweet Home spa special, offering 30% discounts on a trio of
50-minute
treatments, plus a buy-two-get-one-free option. Another highlight is a
complimentary three-hour catamaran voyage along Negril’s tranquil coast
with a
snorkeling stop at Sands Club Reef, teeming with exotic marine life.
The cat
will also anchor at Pirates Cave for an exhilarating Cliffside swim and a
curious look
inside the caves. On board, snacks and drinks will be served to a
background of
Reggae beats. Additional private events during the special week include
a
cocktail party with live jazz, lunch on the clothing-optional beach and
a gala
dinner prepared by the resort’s award-winning culinary team. www.breezes.com
When rebranding is
complete, there will be 11 Breezes Resorts in 6 countries.
All-inclusive vacations at SuperClubs resorts include multiple dining
options in themed restaurants, unlimited premium brand drinks, and a
host of land and water sports ranging from scuba diving, windsurfing
and kayaking to tennis, golf and the company's famous flying trapeze
classes. Each Breezes also has an a la carte Blue Mahoe Spa,
featuring the signature Island Coffee Mint Glo, Bamboo massage and
Tropical Fruit Facial.
SuperClub Resorts have
become very popular for two types of travelers: weddings and groups
(from corporate to girls getaways and family reunions). Nuptials are
free with a minimum 3-night stay, and government fees are absorbed as
well if the couple stays 7 nights.